24/7 Market News- Auddia Integrates faidr into Android Auto and Apple CarPlay
DENVER, Colo., Sep 03, 2024 (247marketnews.com)- Auddia Inc. (NASDAQ: AUUD) stated that it recently launched Apple CarPlay and Android Auto interfaces for its faidr mobile application, which allow consumers to mirror their smartphone entertainment options on their vehicle’s infotainment system screen.
Michael Lawless, Auddia’s CEO, commented, “As we continue to execute our plan of delivering more value to faidr listening this includes integrating faidr into more platforms to give our users more places to enjoy our differentiated listening experiences. This integration into Apple CarPlay and Android Auto gives us far more reach within the US radio streaming space than we had with just our smartphone integration.”
Auddia additionally plans to pursue direct integrations into vehicle infotainment systems to access consumers in vehicles not planning to support smartphone mirroring technologies.
Jeff Thramann, Auddia’s Executive Chairman, stated, “Auddia is executing on a consistent two-pronged strategy to drive growth. As we have demonstrated since the launch of faidr, the first part of our strategy is to drive differentiated audio listening experiences like ad free AM/FM radio and podcasting listening options. The second part of the strategy is to make our unique listening experiences available wherever the consumer chooses to listen. As we execute both parts of this strategy we expect to see increasing numbers of users coming to faidr at ever lower customer acquisition costs resulting in an increasing rate of subscription conversions and associated revenue.
“Expect to see a steady stream of catalysts coming from the team that both enhance the faidr listening experience and expand the environments in which our customers can enjoy our differentiated content.”
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