Mondelēz International and Lotus Bakeries Join Forces to Expand the Biscoff® Brand in India and Create Co-Branded Chocolate Innovations in Key Markets

June 13, 2024

https://www.globenewswire.com/news-release/2024/06/13/2897979/35903/en/Mondel%C4%93z-International-and-Lotus-Bakeries-Join-Forces-to-Expand-the-Biscoff-Brand-in-India-and-Create-Co-Branded-Chocolate-Innovations-in-Key-Markets.html

CHICAGO and LEMBEKE, Belgium, June 13, 2024 (GLOBE NEWSWIRE) — Mondelēz International (Nasdaq:MDLZ) and Lotus Bakeries (Euronext:LOTB) today announced a strategic partnership to expand and grow the Lotus Biscoff® cookie brand in India, and to develop exciting new chocolate products combining the unique, caramelized, crunchy Biscoff® taste and texture with Mondelēz’s iconic Cadbury, Milka and other key chocolate brands in Europe, with the option to expand globally. This partnership provides new opportunities for both companies to accelerate their growth ambitions in the attractive cookie and chocolate categories, with potential options to expand into additional markets and/or adjacent segments.

Read more at globenewswire.com

NASDAQ and NYSE quotes and data are delayed 15 minutes unless indicated otherwise. Market data and exchange information are provided for informational purposes only and is not intended for trading purposes. Neither 24/7 Market News Editors, 247 Market News, or data and content providers shall be liable for any errors or omissions, delays, misquotes or other market information relayed in any press materials. You should Use Realtime data to conduct due diligence before investing or trading, and trading in any stock is risky you could lose all your money.