IZEA Report Finds 55% of Social Media Users Have Made Influencer-Driven Purchases on Amazon
ORLANDO, Fla., April 18, 2024 (GLOBE NEWSWIRE) — IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of technology, data, and services for the Creator Economy, released the United States edition of its research report, “Influencers & Amazon 2024” today. The report is based on U.S. consumer sentiment and examines the effectiveness of influencer marketing on purchasing behavior and its impact on products sold on Amazon.