Stagwell (STGW) Expands in Latin America with Acquisition of PROS Agency, Digital PR Leader in Brazil
Female-Founded Agency Grew 50% in 2023 and Will Scale Stagwell’s Presence in Brazil and Latin America as Part of Allison
SÃO PAULO, April 15, 2024 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, has entered into an agreement to acquire PROS Agency (PROS), a Brazil-based brand and marketing consultancy specializing in digital public relations (PR), creative planning and production, influencer marketing, and brand development. Headquartered in São Paulo, the agency will play a key role in driving business for Stagwell within Brazil as well as the greater Latin America (LATAM) region as part of Allison, a global marketing and communications consultancy within Stagwell.