Lands’ End Launches New Sculpting Swimwear with WaveShaper™ Technology
DODGEVILLE, Wis., April 10, 2024 (GLOBE NEWSWIRE) — Lands’ End, the classic American lifestyle brand, today announced the launch of its new patent-pending WaveShaper™ technology that will be incorporated into a new line called Sculpting Suits. This technology, built right into the fabric of the suit, is designed with varying levels of targeted zoned compression that seamlessly sculpts the body into an hourglass effect. The launch continues the brand’s long-standing tradition of innovative swim solutions.