The Spotlight is on Totaligent in midst of Another High-Profile Adtech Deal
IAS $1.9B Buyout latest milestone in the ongoing $50 billion adtech M&A wave
DENVER, Colo., Sep 30, 2025 (247marketnews.com)- The digital advertising sector just saw another major transaction announcement. Private equity giant Novacap confirmed a blockbuster acquisition of IAS (NASDAQ:IAS), which is the latest milestone in the ongoing $50 billion adtech M&A wave. AI-first platforms are drawing increased attention from institutional capital amid rampant click fraud and demand for performance transparency.
The deal is happening as Totaligent, Inc. (OTCID:TGNT) recently launched the final beta version of its AI-driven omnichannel ad platform, which includes real-time identity graphs, fraud-resistant attribution, API interoperability with Twilio (NYSE:TWLO) and Amazon (NASDAQ:AMZN), and a self-serve interface targeting small and medium businesses (SMBs), a group projected to make up 70% of ad spend by 2027.
Unlike legacy adtech firms that specialize in narrow verticals, Totaligent is an all-in-one platform that integrates:
- Programmatic ad targeting
- AI-generated content
- Campaign performance optimization
- Email, SMS, and display ad delivery
- Automated customer segmentation
The buyout validates demand for scalable verification tools in a clickless world (60% of Google searches end without engagement) and corroborates the value of AI-first ad platforms. The message is clear: scalable, fraud-proof advertising tech is in demand.
As the market begins to reprice what modern adtech is worth, investors will be watching closely to see which players emerge as the next generation of leaders in the space.
About Totaligent
Totaligent, Inc. (OTCID: TGNT) is a cutting-edge AI-powered digital marketing platform that revolutionizes audience targeting, engagement, and conversion. By leveraging advanced artificial intelligence, big data analytics, and real-time consumer insights, Totaligent empowers businesses to execute highly precise, fraud-free marketing campaigns. Its platform seamlessly integrates Email, SMS, Social Media, Data Appending, and Programmatic Advertising (PPC) into a single, automated ecosystem. With industry-leading cybersecurity measures and an AI-driven Data Management System, Totaligent provides a smarter, more efficient way to connect with real consumers.
For more information, please visit: www.totaligent.com
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