TEN Holdings Powers Up with SaaS Pivot
XHLD Riding the $1 Trillion Wave of Scalable Event Tech Innovation
DENVER, Colo., Sep 11, 2025 (247marketnews.com)- TEN Holdings (NASDAQ:XHLD), a provider of event planning, production, and broadcasting services through its operating subsidiary Ten Events, is demonstrating robust execution and progress on its Ten Events Pro (“Ten Pro”) SaaS platform, and promising merger and acquisition (M&A) opportunities.
The pivot to a SaaS model positions TEN Holdings to capitalize on the $1 trillion global SaaS market (CAGR 18.7% through 2030, per Grand View Research), where recent public listings have seen explosive stock price surges upon embracing scalable, subscription-based platforms.
Moreover, XHLD is beginning a trend reversal and looks like it could finally begin a sustainable short squeeze powered run, like one of the other companies that 24/7 Market News is covering, which, in fact, hit a 52-week high, yesterday, as we suggested to our readers.
Early Adopter Program Launches Ahead of Mass Rollout
On June 2, 2025, TEN unveiled its Early Adopter Program for Ten Events Pro (“Ten Pro”), offering select clients exclusive beta access starting July 1. The program enables participants to refine the platform prior to its full launch in early 2026, reinforcing TEN’s transition from labor-intensive event services to scalable, recurring-margin SaaS delivery.
TEN offers clients unparalleled flexibility, cost efficiency, and real-time control via an intuitive dashboard, ideal for high-visibility corporate events like town halls and product launches. The SaaS model benefits clients with predictable subscription pricing, eliminating the high costs of traditional event logistics, while enabling rapid scalability for global enterprises.
SaaS: The Fastest-Growing Model in Tech
Globally, SaaS models continue to dominate stock market growth trajectories, offering benefits such as predictable recurring revenue, enhanced customer retention, minimized delivery costs, and higher valuations. Organizations shifting to SaaS have garnered robust investor enthusiasm and rapidly expanded their market listings, TEN is positioned to benefit from this structural momentum.
5 SaaS Stocks Gaining Momentum
Oracle (NYSE:ORCL) shares surged by 29% (or up to 31–41% in different markets) following its fiscal Q1 earnings release, where the company revealed a soaring $455 billion in remaining performance obligations (RPO). Investors cheered this as a major indicator of robust demand for cloud and SaaS solutions.
Docusign (NASDAQ:DOCU) climbed over 5% after the company delivered strong Q2 results and raised its full-year revenue guidance. Growth was fueled by AI-enhanced offerings, particularly its new agreement-management (IAM) software, now contributing meaningfully to SaaS revenue.
Thryv (NASDAQ:THRY) reported an impressive 47.8% year-over-year surge in SaaS revenue for Q2 2025, making up 54.6% of its total revenue. The company also raised its EBITDA outlook based on this strong recurring revenue growth.
Mitek Systems (NASDAQ:MITK) delivered Q3 revenue of approximately $45.7 million, beating estimates, with SaaS revenue growing 23% year-over-year amid strong demand for identity and fraud prevention services.
SailPoint (NYSE:SAIL) recently posted a 37% year-over-year increase in SaaS ARR, reaching $623 million and contributing to $982 million total ARR. This demonstrates continued investor confidence in its identity and access management platform
About SaaS Advantage
- Predictable Revenue: Subscription pricing enables smoother forecasting and higher lifetime value.
- Scalability & Efficiency: Cloud-delivered services reduce overhead tied to human-intensive delivery.
- Valuation Premiums: Investors favor recurring models with growth predictability and margin leverage.
- Rapid Customer Feedback Loops: SaaS facilitates real-time customer insights for continuous platform refinement.
Analyst Confidence Builds on Strong Execution
A note from All-Star Analyst Barry M. Sine, CFA, CMT, affirmed TEN’s effective execution, sustained customer traction, and ahead-of-schedule deployment of Ten Pro. Sine reaffirmed his full-year revenue forecast and a bullish stance on XHLD’s long-term growth potential, with an $8 price target.
Strategic M&A and Global Synergy Potential
Management remains active on the M&A front, with expectations for at least one acquisition before year-end. Plans also include exploring potential consolidation with its majority shareholder’s event business, opening avenues for global scale and operational synergies.
Transitioning to SaaS with Ten Pro is a defining milestone for TEN Holdings. XHLD’s Early Adopter Program fast-tracks scalable, margin-enhancing value creation, aligning the Company with one of the market’s strongest growth models.
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About TEN Holdings, Inc. (NASDAQ:XHLD)
TEN Holdings, Inc. is a provider of event planning, production, and broadcasting services. Through its subsidiary, Ten Events, the Company delivers virtual, hybrid, and physical event experiences, supported by proprietary technologies including the Xyvid Pro platform. From enterprise town halls to major virtual conferences, TEN Holdings enables clients to deliver high-impact content and communications at scale.
Learn more at www.tenholdingsinc.com
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Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements that are subject to various risks and uncertainties. Such statements include statements regarding the Company’s ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. Actual results could differ materially from those described in these forward-looking statements due to a number of factors, including without limitation, the Company’s ability to continue as a going concern, general economic conditions, and other risk factors detailed in the Company’s filings with the SEC. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update such forward-looking statements except in accordance with applicable law.
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